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Promotion Management Services

SAM has a proven track record in managing successful national promotional campaigns and programs.

We consult with clients to develop outstanding creative themes for promotions. We also manage permit applications, entry data capture, reporting, prize draws, winner’s announcements, prize sourcing and fulfillment. 

With 30+ years’ experience in promotion marketing strategy and management we’re a handy resource for marketers and sales distributors. 

If your business needs advice or assistance in establishing and managing a promotional program, please get in touch. 

Peter McKinnon for advice and quotes –  

Tel: (03) 9646 5644  - Email:

Trade Incentives (B2B)

  • Sales Presentations & Sales Aids
  • Educational content & monthly communication
  • Incentive programs
  • Online surveys for feedback
  • Trade show support

Consumer Promotions (B2C)

  • Preliminary market research
  • Campaign strategy
  • Pilot promotions/test marketing
  • Campaign launch
  • Online, In-Store, On-Pack & Ambient advertising
  • EDM database marketing
  • Loyalty rewards

Campaign Creative & Collateral

  • High impact theming
  • Designs to incentivise
  • Online content & print
  • Point of Sale kits & distribution

Trade Promotion Advisory & Permit Applications

  • Pre-Campaign Consultancy Advice
  • Terms & Conditions of Entry
  • Permit Application Preparation
  • Permit Application lodgement & lottery department liaison

Competition Entry & Data Management

  • Web-based entry systems
  • SMS entry lines
  • In-store competition displays, entry forms & entry boxes
  • Electronic entry systems (via QR code)
  • Real-time database access is available to clients for online & SMS entry systems for major promotions for campaign monitoring

Prize Draws

  • Digital games with instant win capability - hourly, daily, weekly, or random
  • Scratch & Win’ / ‘Break Open’ promotional cards
  • Electronic & Manual prize draws - scrutineer available when required
  • Insured Prize promotions

Winners Announcements

  • Phone & email
  • Social Media & Website

Prize Sourcing & Fulfilment

  • Prize Sourcing: from small-value rewards to high-value prizes for competitions
  • Prize vouchers
  • Prize Distribution
  • Travel Prize Management
  • Unique Prize Sourcing for major promotions
  • Branded corporate giveaways
  • ‘Big Ticket’ item negotiation for major promotions with media national media backing

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