SAM's Digital Campaign Manager is designed specifically for Australian Sales Promotion campaign formats including:Proof of purchase prize sweepstakes Instant Wins: spin or...
Sales Promotions,
whether at trade or consumer level, work to close the sales loop by stimulating
customer engagement and prompting purchasing decisions. In addition, they...
A disciplined Sales Promotion Program is essential for any business - for 3 key reasons:1. Drive Sales and RevenueThe primary objective of a Sales Promotion Program is to...
Sales Promotions aren’t just about discounts - they're a powerhouse of opportunities waiting to be harnessed.Here's why…1. Boosting Sales: Sales promotions are tried...
For B2B & B2C businesses Sales Promotions play a vital role in educating prospects and customers about products and services. Most importantly, promotions incentivise...
Sales promotions take many different forms, but they all focus on persuading a target audience to engage and transact. Once-off promotions can work well to encourage the...
More than ever before, savvy shoppers are making calculated and informed purchasing decisions based on research and brand trust. As a result, smart marketers are using...
Dopamine is a chemical that is released in the brain in anticipation of a reward. Psychologists call it the ‘pleasure neurotransmitter’. Smart marketers can activate...
Targeted advertising and sales promotion work together to bring customers to the Point of Sale - both online and in brick-and-mortar stores. However, shoppers can...