Sales promotions take many different forms, but they all focus on persuading a target audience to engage and transact. Once-off promotions can work well to encourage the...
More than ever before, savvy shoppers are making calculated and informed purchasing decisions based on research and brand trust. As a result, smart marketers are using...
Dopamine is a chemical that is released in the brain in anticipation of a reward. Psychologists call it the ‘pleasure neurotransmitter’. Smart marketers can activate...
Targeted advertising and sales promotion work together to bring customers to the Point of Sale - both online and in brick-and-mortar stores. However, shoppers can...
More than ever before, marketers are using sales promotion to reap returns on their valuable budgets. Consumers are increasingly barraged with marketing messages, so...
The practicality and benefits of QR codes have finally been accepted.When the COVID-19 pandemic forced work colleagues apart and employees to work from home,...
Why run Sales Promotions?To create excitement and interest in an offer.To provide a campaign theme and launch platform.To enhance media content, advertising and marketing...
If your company is running a Sales Promotion, SAM can help set up a dedicated Campaign Microsite to capture entries.We will also provide you with back-end access to your...
Instant Win Sales Promotion Campaigns have worked exceptionally well for SAM’s customers for over 25 years. Game based promotions offer consumers the chance of instant...